Growth strategy examples
Select Project Highlights
Growth & Marketing Strategy
Segmentation & Targeted Growth
A $300M industrial equipment manufacturer needed sharper direct-account segmentation. We built a competitive segmentation model and targeted growth strategy that redirected resources to the most profitable accounts.
Adjacent-Market Expansion
A Fortune 100 manufacturer wanted to expand into an adjacent advanced-materials market. We sized the opportunity and mapped the value chain, competitive landscape, and capabilities needed to enter successfully.
Strategic Planning Facilitation
Facilitated multi-day leadership strategy offsites for a mid-sized industrial company and a global telecommunications equipment company.
Loyalty Program Development
Designed new, differentiated loyalty programs for a major U.S. transportation carrier and a leading movie studio.
Consumer Buying-Behavior Insight
Deep consumer research for a national bank and a home-improvement products company led to better-targeted offers and higher engagement.
Marketing Effectiveness
Marketing program assessment and redesign for a global enterprise technology company, and channel program design for a telecom equipment maker and an industrial enclosures manufacturer.
International & Global Growth
Emerging-Market Entry
Built the sales development plan for a global telecommunications equipment company expanding into China, India, and Southeast Asian markets.
Post-Acquisition Integration
Led the integration of sales and marketing operations across EMEA and the Americas following an international acquisition.
Emerging-Market Product Positioning
Defined pricing, distribution, and value positioning for locally produced versus internationally standard products in the Chinese market.
Market Prioritization
A major industrial manufacturer sold into 140+ countries through 100+ operating entities. A hub-and-spoke regional model and prioritization framework delivered more than $5M in annual savings.
International Competitive Strategy
Identified key competitive information and developed a differentiated value proposition for a global industrial division facing an established market leader across several countries.
M&A Strategy & Execution
Corporate Development Pipeline
Built a corporate-development process for an industrial equipment company that produced over 100 profiled targets, 30+ acquisition conversations, 15 due-diligence processes, and 4 signed letters of intent in one year.
Due Diligence
Led due-diligence teams on acquisition targets spanning global oil & gas, Chinese telecom equipment, and Brazilian technology sectors.
Deal Negotiation
Negotiated over a dozen acquisition and partnership deals for an industrial equipment manufacturer, including several signed letters of intent.
Acquisition Integration
Led marketing-operations integration following a major technology-sector merger, and sales & marketing integration after an international acquisition.
M&A Strategy & Business Development
Six years of geographic, product, and technology acquisitions, partnerships, and divestitures for a global telecommunications equipment company; multiple years of acquisitions and partnerships for a health-services company.